Home improvement contractors attending the 2013 Kitchen & Bath Industry Show (KBIS) next month in New Orleans have many reasons to visit the RainSoft booth (2356) if they are planning to expand their businesses this year. Unprecedented dealer support, recurring revenue streams and innovative products are the major incentives why RainSoft is the industry’s leader.
The water treatment business is proving to be a lucrative market and RainSoft’s successful marketing strategy is making the 60-year-old company an attractive partner. On display at KBIS will be a new salt-free water conditioner, featuring the industry’s first of a kind technology. It offers the purifying benefits of a reverse osmosis system, combined with the hardness removal of a water conditioner, with 90 percent less wastewater than conventional reverse osmosis systems. The result delivers bottle quality water from every tap in a home.
Adding the salt-free water conditioner to a product lineup of various water treatment solutions, water filtration and drinking water systems, and other home water conditioning and systems makes RainSoft the “Purely Better Business” option. Each RainSoft dealer has access to the The Home Depot stores in their territory, providing lead generation opportunities galore to thousands of consumers in the market for home improvement products.
RainSoft also was the first to introduce an iPad sales presentation App to the industry. The interactive selling tool helps dealers in a number of ways. In addition to providing touch screen in-home presentations, the App includes valuable water quality information, savings calculations, videos and more. Better selling options are bolstered by better financing methods with private label credit card programs. Company representatives will explain these and other advantages at KBIS.